THAIOIL
60th Anniversary of Thaioil Bonding Human Life
Annual Report:Entering its 60 years of glory, Thaioil aligns its purpose with a current energy consumption that has been shifting significantly through times. As the long-time great pillar of Thailand’s energy security, the company’s past communication has mostly been between business entities. Now that the microscale demand for energy consumption has increased on a daily basis, the company communication then needs to be designed to connect its core value to Thai society. We elaborate the concept by using 3 stages of Thaioil’s 60 historical years which are; stage of strong foundation building, stage of connecting people and values, and lastly, stage of striving towards the sustainable future. The visuals and graphics are designed to enhance the feeling of connection of the company and lives of people, as well as reflecting the advancement of technological innovations that are always best response to the ever-changing energy needs.Sustainability Report:With 60 years of glorious history, Thaioil now looks forward to its centennial celebration with the concept of ‘Reforming Sustainable Future’. We designed the sustainability report to reflect the company’s commitment in balancing value creation of its own organization, the community, and the environment. Presenting mainly the performance and the outcome of the company’s projects for sustainability; the visuals, infographics, and mood & tone, in each and every printed part are all designed to communicate the future of hope and happiness.